karuun® x VIVERE

The VIVERE Group officially became karuun’s exclusive distribution partner in Indonesia this September. The new partnership has also been endorsed by Indonesian President Joko Widodo.

Photo: Joko Widodo visiting karuun® exhibition at Iffina fair 2023

The new partnership will allow customers in sustainable architecture, eco-friendly building projects, interior design, furniture, and commercial construction to source the Nature Tech Material karuun® locally. This marks a significant step in karuun’s global growth strategy.

Founded in 1984, the VIVERE Group is one of the largest furniture manufacturers in Indonesia. This multidisciplinary group offers comprehensive solutions for a wide range of interior design and furnishing needs. The VIVERE Group’s core value of “Quality People, Quality Work, and Quality Life” is implemented in everything they do.

The long-standing production partnership between out for space and the VIVERE Group provides a solid foundation for this forward-looking distribution collaboration. As part of the exclusive partnership, out for space is now providing the Vivere Group with the trademark rights to karuun® in addition to the various processing technologies. The success they have achieved together in the automotive industry has laid the groundwork to enter new markets. Indonesia is not only a leader in sustainable living and design but also the world’s leading producer of rattan. This ensures short supply chains and a low carbon footprint, as well as remarkable architectural projects using karuun® for this market.

Photo: karuun® materials fashion show at Iffina fair 2023

The IFFINA fair, held in Jakarta, Indonesia from September 14 to 17, provided the perfect setting to introduce this important partnership and the groundbreaking karuun® product to the public. Experts from all over the world, including Indonesian President Joko Widodo, expressed keen interest in the technology and the Nature Tech Material karuun®. His visit to the karuun® booth at the fair served as a strong endorsement of the product’s innovation and quality.

President Joko Widodo praised the long-standing partnership between the VIVERE Group and out for space as a model example of how foreign and Indonesian companies can successfully collaborate. The partnership’s sustainable business practices create jobs for rural communities, strengthening the local economy. It serves as a testament to how joint efforts can achieve both economic and environmental success in the long term.

More about our exclusive distribution partner
karuun® Indonesia